658.8
KOT/M

35169
35168
35167
35166
35165
35164

Kotler, Philip Marketing management / Philip Kotler [and] Keller, Kevin Lane. - 15th ed. - Noida : Pearson Education, 2016 .
xxvi, 750p. and others : ill. ; 26 cm. Includes endnotes, figures, glossary & index. 978-93-325-5718-5 999.00
1. MANAGEMENT 2. MARKETING MANAGEMENT * Keller, Kevin Lane * Title