658.83
BER/M

220

Beri, G.C. Marketing research / G.C. Beri. - 3rd ed. - New Delhi : Tata McGraw - Hill Publishing Company Limited, 2000 .
xv, 474p. ; 25 cm. Includes appendix, glossary, bibliography and index. 0-07-463535-2 215.00
1. MANAGEMENT