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Consumer behavior concepts and applications David L. Loudon [and] Albert J. Della Bitta

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi Tata McGraw - Hill Pub. 1993Edition: 4th edDescription: xxiii, 788p. 25 cmISBN:
  • 0-07-047381-1
Subject(s): DDC classification:
  • 658.8342 LOU/C ed.4
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Item type Current library Call number Status Date due Barcode
Books Books IST Reference 658.8342 LOU/C (Browse shelf(Opens below)) Available 4909
Books Books IST General Stacks 658.8342 LOU/C (Browse shelf(Opens below)) Available 4906
Books Books IST 658.8342 LOU/C (Browse shelf(Opens below)) Available 4908
Books Books IST 658.8342 LOU/C (Browse shelf(Opens below)) Available 4907
Books Books IST 658.8342 LOU/C (Browse shelf(Opens below)) Available 4905
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658.83 MAL/M Marketing research 658.83 MAL/M Marketing research 658.83 MAL/M Marketing research 658.8342 LOU/C Consumer behavior 658.87 JHA/S Store management 658.87 JHA/S Store management 658.87 JHA/S Store management

Includes figures, tables, notes & index

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